How to research for internet marketing
Step 1: Identify your target audience
Before conducting research on any aspect of digital marketing, business owners need to have knowledge of who they are trying to reach out. For instance, you can decide to narrow your research to few existing clients instead of targeting the entire public. In this step, it is important to keep into the consideration such aspects as the audience’s brand loyalty, perception, and even location. Researching the correct audience is easier, cheap and helps in realizing previously outlined objectives. More